Business With Style Episode 8 ITA: Lieve e intenso, come la carezza di una madre

People always let their emotions get in the way when they make a decision. Not just the lady buying a dress, but also the smart entrepreneur who you'd expect to make a decision only based on facts, can turn down a convenient option only because of something the counterpart said that hurt his or her ego. If you digest this principle you are setting yourself up to succeed in emotional ...

Read More

Business With Style Episode : “Luxury is not for everyone” an interview with Susanna Nicoletti

People always let their emotions get in the way when they make a decision. Not just the lady buying a dress, but also the smart entrepreneur who you'd expect to make a decision only based on facts, can turn down a convenient option only because of something the counterpart said that hurt his or her ego. If you digest this principle you are setting yourself up to succeed in emotional ...

Read More

Hermès: a history of pride and luxury

Hermès holds a very special position in the luxury world: hugely popular (it ranks #32 in Interbrand's’ 100 Top Brands List, second only to Louis Vuitton which ranks #19, and way above Gucci at #51, Cartier at #65, Tiffany at #81 and Prada at #91), yet under distributed and able to sustain a price point that makes it affordable only to a small percentage of luxury buyers. A LITTLE BIT OF ...

Read More

This is why service is a job for leaders

As I write this article, I am in the midst of writing a book on spectacular and luxurious customer service, a research-based manual that companies and individuals can use to transform and improve the way they serve their clients. To be precise, I should say that I am re-writing this book that was almost ready a year ago. The reasoning behind this is that I was struck by the realisation that ...

Read More