Out of sight, out of mind

Have you ever heard the expression "out of sight, out of mind"? This is how the Cambridge Dictionary defines it: "Said to emphasize that when something or someone cannot be seen, it is easy to forget it, him, or her" The same holds true for your business and your clients. Yesterday I had a conversation with one of my clients, a very important luxury retailer, who told me that realistically - given the nature ...

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